Blog

Ideas for getting more out of a single link

Guides, short walkthroughs and things we learned from the businesses that use Handshakeproductions every day — links in bio, digital catalogues, short URLs and QR codes.

What we write about here

Most of what we publish starts as a support conversation. Somebody asks why a button gets no clicks, why an order never arrived, or whether a QR code on a paper menu is worth printing — and the answer turns out to be long enough to be useful to everybody else.

So the articles are practical rather than theoretical: what to put on a page and in which order, how to write a button so people open it, what to change when the numbers say something is not working, and which of the platform's features actually earn their place in a small business's week.

New articles go out roughly twice a month. If you are setting something up for the first time, the step-by-step guides in the help centre are usually the faster route; the blog is for the decisions that come after that.